KCDC Recap: Up Your Game With Fan Data
This month was the 10th annual Kansas City Developer Conference (KCDC). Thousands of software engineers, developers, data scientists and analysts came together to discuss the latest trends...
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My (2026) World Cup Prediction–The Next Era of Fan Engagement
Everyone here at the office knows I picked France to win the 2018 FIFA World Cup, so while I'm on a roll, let me take a look forward to 2026. Great events serve as a catalyst for great...
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How Innovation Drives Our Championship Culture
At FanThreeSixty, our associates possess championship attitudes, which inspires us to be bold and innovate. We are all analysts, value creators, tech veterans, storytellers and sports...
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Everyone Has Data, But the Ones Who Can Optimize It Will Be the Winners
Data is ubiquitous, but success apparently isn’t. Companies using big data strategies are running headlong into an 85 percent failure rate as a result of resistance from management, a lack...
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How to Successfully Expand Your Brand Into Unknown Territory
Markets with fierce competition force brands to differentiate or die. Although staying within a single vertical makes sense when a company is young, expansion increases brand longevity and...
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United Soccer League announces collaborative partnership with FanThreeSixty
The USL and FanThreeSixty are proud to announce a collaborative partnership that will see FanThreeSixty, an enterprise fanbase solution provider, join the league’s growing Preferred...
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FanThreeSixty acquires assets of StepOne, an award-winning software company
FanThreeSixty has acquired assets of StepOne, Inc., including its patented software featuring leading-edge data intelligence, analytics, automation and a revolutionary recommendation...
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Case Study: How Speedway Motorsports gained a better understanding of fans and streamlined ticket sales
After announcing a partnership with Speedway Motorsports, Inc. in 2014, we are happy to share milestones and successes SMI has experienced over the past two seasons. Read on for a brief...
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