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Jess Westendorf

Jess is an experienced sports marketer and journalist who guides FanThreeSixty's social media and content strategy while facilitating impactful conversations to create personalized experiences. She loves the Iowa Hawkeyes, yoga, and Friday nights at the K.

Trends Fan Experiences Fan Activation Fan Journey

Top 10 Sports Social Media Activations from the First Half of 2019
By Jess Westendorf on July 30, 2019

Each year sports teams and brands search for new and improved ways to better their fan engagement strategies with creative ideas and activations. It can be challenging for teams to know...

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Spotlight

Associate Spotlight - Chris Jones, Director of Experience Design
By Jess Westendorf on July 18, 2019

Meet Chris Jones, FanThreeSixty's Director of User Experience Design: With over 18 years of design experience (and a case of Diet Dr. Pepper at his side), Chris oversees FanThreeSixty's...

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Predictive Analytics Data Fan Journey

How Data Drives Personalization
By Jess Westendorf on July 17, 2019

Fan Engagement and Personalization With companies like Amazon and Netflix setting a new standard for delivering personalized experiences, sports teams are now fighting for their fans...

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Spotlight

Associate Spotlight - Mary Sloss, Director of Marketing
By Jess Westendorf on July 8, 2019

Meet Mary Sloss, FanThreeSixty's Marketing Director: Arriving to work everyday with a double shot latte in hand, Mary oversees FanThreeSixty’s brand and market position as the leading...

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Trends Fan Experiences Fan Activation Sponsorship

Top Trends Driving FIFA Women's World Cup
By Jess Westendorf on June 27, 2019

  Women’s soccer is reaching new heights at The 2019 FIFA Women’s World Cup and up to this point, has fulfilled its promises to be the best one yet. We are finishing up the Round of 16 and...

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