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Light Up Gameday
Game day is one of the most exciting days for fans. From the moment a fan wakes up, the only thing on his or her mind is the entire experience of the day and every little detail matters:...
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New Sporting KC App Gives Fans a Seamless Gameday Experience
Sporting Kansas City has more than fresh jerseys this season. Available ahead of the season opener on Thursday, the team announced an all-new official app, giving fans direct access to...
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fusesport Partners with FanThreeSixty to Drive Motorsport Engagement for BTCC
KANSAS CITY, Mo. — fusesport, a leading global sports event and data management company formed a partnership with FanThreeSixty, an industry-leading fan engagement software and analytics...
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FanThreeSixty Launches Data-Driven Fan Activations
KANSAS CITY, Mo.—FanThreeSixty, an industry-leading fan engagement software and analytics company, extended the capabilities of its Fan Engagement Platform, giving sports teams and...
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Data-Driven Fandom: The New Age of Marketing in Sports and Entertainment
Over the years, data-driven marketing has made its way into being a crucial part of business growth and strategy. Being a data-driven marketer means developing strategies supported by...
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All It Takes Is a Little Surprise and Delight
There’s something magical about a fan’s first game. Whether a young kid, teenager or adult, they’re going to remember everything about that first visit: the excitement as they near the...
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OUTFRONT Sports Partners with FanThreeSixty to Deliver New Digital Fan Experiences
KANSAS CITY, Mo. FanThreeSixty, an industry-leading fan engagement software and analytics company, and Outfront Media Sports Inc. have entered into a multi-year digital media and technology...
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FanThreeSixty Hires Data Expert and Published Author David Longstreet as Chief Data Scientist
KANSAS CITY, Mo. — FanThreeSixty, a leading fan engagement software and predictive analytics company for sports and entertainment, announced today the addition of expert data scientist...
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8 Ways to Gain Insights about Your Fans
In a previous post, we identified the 4 Things You Need To Know About Your Fans to better understand and connect with them. Below, we’ve highlighted eight technologies and methods that are...
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Small leagues may mean small budgets, but they also mean more innovation
The second-division United Soccer League is expanding to more cities this year, including Nashville and Atlanta, with an eye on several more, among them Memphis and Austin, in 2019. It has...
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