Webinar Recap: Tickets.com & FanThreeSixty

Kaylee Keene
Kaylee Keene May 27, 2025

FanThreeSixty had the privilege of presenting alongside our friends at USL, highlighting our certified integrated solution with Tickets.com.  Our Data Strategist, Amanda O’Brien, led the discussion, taking a closer look at how our solutions simplify workflows and increase revenue. 

Highlights from USL

Shout out to our guest speaker, Julian Crockett, showcasing how USL utilizes their Fan Data Platform and Mobile App to increase fan engagement. Hear how segmenting audiences has helped increase their ticket revenue:

 

Integrating Merch Data

We know how important it is for clients to capture data for their next generation of fans, and FanThreeSixty supports integrations like Fanatics to track buying habits in addition to ticketing. Check out this highlight on the Junior Jayhawks program for our partners at Kansas Athletics:

 

Simplifying Tasks & Workflows

Fan data spans multiple platforms, which can be overwhelming. FanThreeSixty streamlines workflows by integrating data and linking fan records, offering a unified view of the fan journey. Learn how ASM Jacksonville boosted engagement and revenue using this approach:

 

Understanding the Fan Journey

Clients can track, understand, and expand fan journeys with our Fan Data Platform. No matter how engaged their fanbase is, our clients are able to connect with them at every stage. Hear how our 70+ audience segments drive intentional engagement: 

 

Reporting Made Simple

Our Campaigns tool provides visibility into how marketing efforts drive sales, offering real-time insights and strategies for the future. Clients can also design a custom ticket tracking map, tailored to track what matters most. Watch this clip to see what the campaigns tool is all about:

 


We're thankful to Tickets.com, for the opportunity to showcase what we love doing at FanThreeSixty. Drawing inspiration and success from our clients made the story-telling easy and we look forward to more exciting updates ahead! 

Kaylee Keene

Kaylee is the Marketing Coordinator at FanThreeSixty and a proud University of Kansas graduate. She loves to use data to make marketing strategies more insightful and impactful. Outside of work, Kaylee enjoys listening to a variety of podcasts and hunting for hidden gems at thrift stores.

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