Our Fan Data Platform recently got an upgrade as we introduced our new dashboard. We’re making it easier than ever to see a daily snapshot of your organization's health allowing you to spend less time digging for data and more time acting on it. Fan growth, engagement, and revenue performance all live together on one page, each with the context needed to know whether it's trending up or down.
Take a deep dive into each section:
View fan metrics, revenue, and tickets sold at a quick glance.
The Audiences section gives you a quick view of your key fan segments, so you can see how each one is performing without leaving the dashboard.
This section automatically surfaces essential audiences, including: Active fans this year, New fans (6 months), Mobile users who spend money, First-time buyers, and more. Easily view the segment's current Member Count & Net Growth percentage to tell whether it's growing or shrinking.
Use the kebab menu (⋯) on any card to send a mobile communication, send an email, or create a program targeted at that specific audience; no need to leave the dashboard to kick off an outreach.
The Fan Engagement section shows how your fans are engaging with you across every channel: Mobile App, Email, Programs, and Texting. View these metrics all in one place, with KPI cards and a trend chart you can drill into by metric and date range without changing pages.
Switch effortlessly between your outreach channels to instantly view performance metrics across Impressions, Likes, Reach, and Engagement Rate.
The Outreach Calendar gives you a full timeline of your organization's events, emails, and mobile pushes in one place, so you can see what's scheduled and jump straight to any engagement's details.
Selecting a date highlights it with a solid blue circle and updates the engagement list on the right to show only what's scheduled for that day.
For users of the Sales CRM, the Day to Day Activities card keeps your daily to-dos, program performance, and text conversations in one place, organized by tab so you can move between them without leaving the dashboard.
Tasks
Views: Toggle between Upcoming & Overdue, Completed, and All Tasks.
Actions: Check a box to mark a task complete & click + Create New Task to add one.
Navigation: Click contact names or program links to open their respective CRM profile. Filter by day, week, or custom date ranges using the calendar controls.
Programs
Metrics: Toggle performance data by period (Day, Week, Month) for Conversion Rate or Total Touchpoints.
Breakdowns: Expand channel rows (Texting, Email, Calls) for detailed touchpoint data, or View Programs to open the full program directory.
Texting
Overview: Track active SMS conversations with Active Chats and last-activity timestamps.
Filtering: Search by contact name or message content, or filter by All vs. Unread. Click any thread to open the full history.
Stop digging through endless spreadsheets to figure out what's working. From audience growth and multi-channel performance to direct campaign execution, our new dashboard delivers the exact clarity you need to act fast and grow revenue.